NashvilleTech

Here are some basic directions to tomorrow's meet-up. Please use a GPS or Google maps for more complete directions.

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Allison wrote a great article in this Nashville PR firm's blog covering the ins and outs of Facebook Insights for pages. Here is an excerpt:

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Great review of Pinterest and why it's becoming so popular here: What is Pinterest?

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Google recently announced the introduction of Google+ pages. One of the most significant differences is the ability to follow fans back! 

This new feature of Google+ allows businesses to create their own page in order to target and follow customers.  The second feature is one of the biggest differences between Google+ and its largest competitor; while fans of a page on Facebook can follow a business, there is no corresponding feature that allows the business to follow its fans.  Google+ on the other hand, facilitates and encourages businesses to follow fans, setting up new opportunity for marketing campaigns.

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As I stated on a recent blog post, there are a few issues a company should consider before embracing a Wikipedia page. The PROs of course are that Wikipedia listings generally show up in the top results of major search engines, providing more exposure and potential credibility for an organization when searched. This can help build trust and legitimacy among individuals searching for information about a certain company. Because they almost always appear near the top of the search results, Wikipedia pages also push down other listings and can help reduce the amount of unwanted results such as negative news articles or reviews, if they exist. But what about the CONS? Read more on our Nashville PR blog under: Should My Company Have a Wikipedia Page?

Are you ready for Facebook's new Timeline? With all the complaints people usually have for Facebook's changes, this is one I believe Facebook users will really enjoy. It seems to be a simple interface allowing you to take in your whole life (since joining and updating Facebook at least) with a scroll down the timeline. And according to Facebook, it will be easy to hide content that you see on your timeline with a simple click of a button. This may actually make it easier to locate and hide inappropriate content that you may have forgotten was lurking in the depth of your Facebook history. According to this infographic from Reppler.com, 69% of employers have rejected a job candidate due to content they found on the candidate's social network!

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